Georgetown Engineered Hardwood starts at $8.99 per square foot installed in Fort Myers — a wide-plank oak-look floor in a soft taupe finish that reads warm and grounded without veering into orange territory. It comes from LW Flooring’s Township collection, built on a glue-down platform that suits the concrete slab construction common throughout Southwest Florida.
Georgetown’s 7-1/4-inch width gives rooms a relaxed, open feel that narrow strips simply can’t match. The embossed surface texture adds subtle grain definition without looking fussy, and the matte polyurethane finish doesn’t telegraph footprints the way higher-sheen floors do — a genuine advantage in bright Florida light.
The glue-down installation method bonds the plank directly to concrete, which is exactly how most SWFL homes are built. That direct bond minimizes seasonal flex in a climate where interior humidity can swing between a dry snowbird season and a wet August. The 20-year residential warranty provides a reasonable horizon for primary residences and long-term rentals alike.
| Plank Width | 7-1/4″ |
|---|---|
| Plank Length | 48″ |
| Thickness | 2mm |
| Wear Layer | 8 mil |
| Finish | Polyurethane UV Matte |
| Species | Look |
Flooring Queen installs Georgetown at $8.99 per square foot. That price covers delivery to the job site, removal of the existing floor covering, standard subfloor prep work, the full glue-down installation, baseboard reinstallation, transition strips between rooms, and cleanup and debris removal when the crew is done.
Not every job fits the standard scope. Heavy leveling compounds for significantly uneven slabs, custom inlays or border details, and stair nosing pieces are priced separately. Call or schedule online — Flooring Queen comes to your home at no charge, measures the space, and hands you a written quote before any work is committed.
Shoppers who want real wood often land on this question: engineered or solid? Georgetown uses a real wood veneer over a multi-ply core, which makes it dimensionally more stable than solid planks in humid climates. Solid hardwood is a single piece of timber all the way through — it moves more as moisture levels change, and it generally shouldn’t be installed directly over concrete without an intervening subfloor system.
Solid hardwood wins on refinishing longevity — a thick solid plank can be sanded back many more times over its life. Georgetown’s 8-mil wear layer allows light refinishing but not repeated heavy sanding. In a Southwest Florida home built on a slab, engineered construction is simply the more practical starting point.
| Georgetown | Solid Hardwood | |
|---|---|---|
| Water resistance | Moderate — avoid standing water | Low — expands with moisture |
| Scratch resistance / wear layer | 8 mil polyurethane UV matte | Varies by species; no separate layer |
| Comfort underfoot | Solid wood feel, direct-glued | Solid wood feel, often floated |
| Installed price | $8.99 / sq ft installed | Typically $10–$14 / sq ft installed |
| Best room | Living areas, bedrooms, slab installs | Above-grade rooms, wood subfloor homes |
Sweep or vacuum Georgetown on a regular schedule — fine sandy grit is the surface’s main enemy in Southwest Florida homes, and it acts like sandpaper under foot traffic. Use a hardwood-specific cleaner such as Bona Hardwood Floor Cleaner or a similar pH-neutral product applied with a damp (not wet) mop; avoid excess moisture sitting on the joints. Skip steam mops entirely — the heat and steam can compromise both the adhesive bond and the finish. Paste wax, oil soaps, and abrasive scrubbers are also off the list. Felt pads under furniture legs are a low-effort, high-return protection habit. For technical guidance, see the National Wood Flooring Association consumer hardwood information.
Engineered hardwood should acclimate in the installation space for at least 48 to 72 hours before going down. In Southwest Florida’s humidity, this step matters — the planks need to stabilize to the home’s actual interior conditions. Keep the HVAC running at normal living temperature during that window.
Georgetown can be lightly screen-and-recoat refinished once, possibly twice if done carefully, but the 8-mil wear layer rules out heavy sanding. A deep sand-back that strips down to bare wood would eat through that layer quickly. Think of it as a refresh option, not a full renovation tool.
Yes — Flooring Queen installs Georgetown throughout the region, including Cape Coral and Bonita Springs, along with the broader Lee and Collier County areas. If you’re unsure whether your address falls in the service zone, a quick call or the online booking form will confirm it before you schedule a measure.
Georgetown uses a glue-down installation method, which means the existing surface must be solid, flat, and well-bonded before adhesive goes down. Loose or cracked tile generally needs to come up. When we measure your space, we assess the existing floor condition and let you know exactly what prep the job requires.
Engineered hardwood is built from a real wood veneer glued over a layered plywood core, which makes it far more resistant to the expansion and contraction caused by humidity swings. Solid hardwood is one piece of timber and moves significantly with moisture. On Florida’s concrete slab foundations, engineered construction is the standard recommendation — solid hardwood over a slab requires extra subfloor systems and still carries more moisture risk.
Ongoing costs are modest. A bottle of Bona Hardwood Cleaner runs roughly $10–$15 and lasts for months of routine cleaning. A professional screen-and-recoat refinish, when the finish eventually dulls, typically costs $1–$2 per square foot and can extend the floor’s life meaningfully. No annual sealing or special tools are required beyond a good microfiber mop.
Real hardwood in Florida needs an installer who’s worked through every season here. Our crew knows how to acclimate, fasten, and finish wood floors so they don’t gap in January or cup in August. Free written quote: (239) 763-0770.
Continue exploring:
Considering a different material?
Reviewed by Jack Maya, Lead Installer at Flooring Queen — 20+ years installing flooring in Southwest Florida.
Let’s Discuss Your Flooring Project Today
