Luna Engineered Hardwood starts at $8.99/sq ft installed in Fort Myers — a wirebrushed European White Oak floor from LW Flooring’s French Impressions collection in a warm caramel tone. The 7-inch-wide planks and high color variation give it the kind of relaxed, collected character you’d expect from a well-traveled room. It reads natural without being fussy.
Luna is built for the kinds of homes Southwest Florida actually has: slab-on-grade construction, persistent humidity, and the temperature swings that come with seasonal occupancy. The engineered construction — a real oak face over a layered core — handles the moisture movement that would rack a solid plank over time. Glue-down or nail installation both work, which gives your installer flexibility on concrete.
The wirebrushed finish and high variation make everyday scuffs and fine scratches harder to notice, which matters in high-traffic areas, households with pets, or rental properties where floors take real wear. Living rooms, dining rooms, hallways, and bedrooms are all good fits.
| Plank Width | 7″ |
|---|---|
| Plank Length | 71″ Random Length |
| Thickness | 3/8″ |
| Wear Layer | 1.2 mm |
| Finish | Polyurethane with Aluminum Oxide |
| Species | European White Oak |
Flooring Queen installs Luna at $8.99 per square foot, and that price covers the full scope of a standard job: material delivery, removal of your existing floor, prep for a typical subfloor, installation, baseboards, and transition strips. Old flooring debris is hauled off when we’re done.
Jobs that go beyond standard scope — significant subfloor leveling, stair nosing, inlaid patterns, or custom borders — are quoted as line-item upcharges before anything starts. We offer a free in-home measurement visit and put everything in a written quote so you know the full number before you commit.
Luna and solid hardwood both use genuine European White Oak, so the look and feel are nearly identical underfoot. The difference is in the core. Luna’s engineered construction resists the seasonal movement that causes solid planks to gap, cup, or buckle in high-humidity climates like Southwest Florida — especially on concrete slabs where moisture transmission is a real factor.
Where solid hardwood has the edge: thicker wear layers on many products mean more refinishing cycles over the floor’s life. Luna’s 1.2 mm wear layer allows light sanding, but you won’t get the same number of refinishes. If you’re planning a forever home and want to refinish repeatedly over decades, solid hardwood is worth the conversation. For most SWFL homeowners, Luna’s stability is the more practical choice.
| Luna | Solid Hardwood | |
|---|---|---|
| Water resistance | Moisture-stable engineered core | More vulnerable to humidity and cupping |
| Scratch resistance / wear layer | 1.2 mm oak, poly/aluminum oxide finish | Varies; often thicker wear layer |
| Comfort underfoot | Real wood, warm and solid | Real wood, same feel |
| Installed price | $8.99/sq ft installed | Typically $10–$14/sq ft installed |
| Best room | Slab-on-grade, humid climates | Above-grade, stable environments |
Sweep or vacuum Luna regularly — use a soft-bristle head and skip the beater bar, which can scuff the wirebrushed oak surface over time. For damp mopping, use a hardwood-specific cleaner like Bona Hardwood Floor Cleaner or WOCA Wood Floor Cleaner; wring the mop nearly dry before it touches the floor. Avoid steam mops entirely — the heat and moisture can raise the grain and compromise the polyurethane finish. Don’t use wax-based or oil-soap products like Murphy Oil Soap; they leave residue that builds up and dulls the finish. Spot-clean spills immediately rather than letting them sit. For technical guidance, see the National Wood Flooring Association consumer hardwood information.
Luna should acclimate in your home for at least 3–5 days before installation. In Southwest Florida’s humidity, this step matters more than in drier climates. Keep the boxes in the room where the floor will be installed, with your HVAC running at normal living conditions so the planks reach equilibrium before they’re glued or nailed down.
Luna can be lightly sanded and refinished, but the 1.2 mm wear layer limits how many times you can do it — realistically once, possibly twice with a very light screen. That’s fewer passes than most solid hardwoods allow. For most homeowners, one refinish adds decades of life, which is plenty of runway for an engineered product.
A single room typically takes one day once acclimation is complete. A whole home — say 1,500 to 2,000 square feet — usually runs two to three days of active installation. Glue-down on concrete can add dry time between stages. Your Flooring Queen installer will walk you through the specific timeline when they measure your space.
Luna is not waterproof — the European White Oak face and engineered core can absorb standing water if it sits long enough. Wipe up spills promptly and you’ll be fine. What the engineered construction does handle is ambient humidity and the moisture vapor that comes up through a concrete slab, which is the more common moisture problem in Southwest Florida homes.
Luna handles seasonal vacancy better than solid hardwood, but you still need to leave the HVAC running at a stable setting — typically 76–78°F with humidity around 50%. Engineered oak tolerates humidity cycling better than solid planks, but letting a Florida home go fully unconditioned in summer is hard on any wood floor and can cause movement or gapping.
LW Flooring backs Luna with a lifetime residential warranty and a 5-year light commercial warranty. Residential coverage is what applies in homes, and lifetime terms typically address manufacturing defects and finish performance under normal use. Review the warranty document for exclusions — things like improper installation or moisture damage from flooding are generally not covered by any manufacturer.
Real hardwood in Florida needs an installer who’s worked through every season here. Our crew knows how to acclimate, fasten, and finish wood floors so they don’t gap in January or cup in August. Free written quote: (239) 763-0770.
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Reviewed by Jack Maya, Lead Installer at Flooring Queen — 20+ years installing flooring in Southwest Florida.
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