Ice Land New Porcelain Tile starts at $8.99 per square foot installed in Fort Myers — a wood-look white porcelain from Alon Floors’ Porcelain collection that brings a clean, light-filled aesthetic to any room. It comes in multiple sizes and three finishes, so there’s real flexibility in how it gets used. Flooring Queen handles the full install across Southwest Florida.
Wood-look porcelain is a practical answer to Southwest Florida’s humidity. Ice Land New carries a white tone with a wood-grain surface pattern, available in glossy, matte, and polished finishes — each suited to different light conditions and traffic levels. The tile won’t warp, swell, or buckle on concrete slab foundations the way real wood can, and it stands up to the salt air and moisture that coastal homes in this region deal with year-round.
It’s a solid choice for snowbird and rental properties where low maintenance matters and the floor needs to look good season after season with minimal upkeep. Living rooms, entryways, and main-traffic zones are where this tile performs best.
| Size | 600×1200, 800×800 |
|---|---|
| Finish | Glossy, Matt, Polished |
| Look | Wood |
Ice Land New Porcelain Tile is priced at $8.99 per square foot installed. That covers delivery to your home, removal and disposal of your existing flooring, subfloor prep within normal tolerances, full tile installation, baseboard reinstallation, and any standard transition strips between rooms.
Some work falls outside the base price: significant subfloor leveling, intricate diagonal or herringbone layouts, custom decorative borders, and stair nosing are quoted separately. Flooring Queen offers a free in-home measurement — you’ll receive a written, itemized quote before any work is scheduled so there are no surprises on project day.
Ice Land New and luxury vinyl plank both mimic wood and both handle moisture well — but they’re different materials with different trade-offs. Porcelain tile is harder, heavier, and longer-lasting under heavy use. It won’t dent, scratch, or fade the way vinyl can over many years. Grout joints require occasional maintenance, and the tile itself feels harder and cooler underfoot than vinyl.
Luxury vinyl plank costs less installed and feels softer underfoot — a real advantage in bedrooms or rooms where you stand for long periods. It’s also easier to repair a single plank than to replace a cracked tile. For high-traffic living areas, kitchens, and entryways in coastal homes, porcelain typically holds up better over time. For bedrooms and lower-traffic spaces, vinyl plank often makes more financial sense.
| Ice Land New | Luxury Vinyl Plank | |
|---|---|---|
| Water resistance | Fully waterproof tile surface | Waterproof plank, seams can allow moisture |
| Scratch resistance / wear layer | Ceramic hardness, won’t scratch easily | Wear layer varies; can dent or scratch |
| Comfort underfoot | Hard, firm, cooler to the touch | Softer, warmer, more forgiving underfoot |
| Installed price | $8.99/sq ft installed | From $3.99/sq ft installed |
| Best room | Kitchen, entryway, living area | Bedroom, bonus room, lower-traffic spaces |
Sweep or dry-mop regularly to keep sand and grit from scratching the glaze — this matters especially in Southwest Florida homes where sandy shoes are common. For routine cleaning, a pH-neutral tile cleaner like Aqua Mix Concentrated Stone & Tile Cleaner works well; avoid acidic products such as vinegar or citrus-based cleaners, which degrade grout over time. Grout should be sealed after installation and resealed every one to two years depending on foot traffic. Use a penetrating grout sealer — Aqua Mix Sealer’s Choice Gold is a widely available option — and avoid steam mops, which can loosen grout over repeated use. For technical guidance, see the Why Tile — Ceramic Tile Distributors Association consumer guide.
Grout on a porcelain tile install should be sealed within the first 30 days and then resealed every one to two years. Sealing blocks moisture, staining, and mold — all real concerns in Southwest Florida’s humidity. A penetrating sealer like Aqua Mix Sealer’s Choice Gold is a reliable product for homeowners to apply themselves between professional visits.
The 600×1200 format is the more popular choice for open living areas because the longer plank-like proportion reinforces the wood look and makes rooms feel larger. The 800×800 square format suits more traditional layouts or smaller spaces. Larger tiles require a flatter subfloor to keep lippage — the slight height difference between adjacent tiles — within acceptable limits.
In Southwest Florida, winters are mild enough that cold floors are rarely a serious complaint — most homeowners adapt quickly or wear slippers during the cooler months. Unlike northern climates, homes here don’t see the kind of sustained cold that makes tile floors genuinely uncomfortable. If it matters to you, area rugs in seating areas solve it entirely without any structural change.
Flooring Queen installs Ice Land New Porcelain Tile throughout the greater Fort Myers area, including Cape Coral and Naples, as well as surrounding communities across Lee and Collier counties. If you’re unsure whether your address falls within the service area, reaching out for a free measure is the easiest way to confirm availability and get a project quote.
A single room typically takes one to two days for the tile work itself, plus time for grout curing before normal foot traffic resumes. A whole-home install is usually scheduled across three to five days depending on square footage and layout complexity. Larger tile formats like the 600×1200 require more precise placement, which adds time compared to smaller mosaic or square tiles.
Porcelain tile installed directly to a concrete slab transmits sound differently than soft flooring, and many Southwest Florida condo associations require a sound-attenuation underlayment or a minimum IIC rating before approving hard-surface floors. Check your HOA’s specific rules before ordering material. Flooring Queen is familiar with common condo board requirements in this market and can document the install method for your approval submission.
Large-format tile is unforgiving — lippage, hollow spots, and crooked grout lines all show. Our crew runs SLC where it’s needed and lays tile to the manufacturer’s offset spec. Twenty years installing in Fort Myers. Call (239) 763-0770.
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Reviewed by Jack Maya, Lead Installer at Flooring Queen — 20+ years installing flooring in Southwest Florida.
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